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FOR IMMEDIATE RELEASE August 24, 2005 Contact: Paul Boyd 1.817.207.8200

Dentist are losing Teeth Whitening Clients – 25,000 clients go online to buy “Lab Direct”

More people are learning about “Lab Direct” professional teeth whitening online. Dallas, Ft. Worth, TX

Thousands of clients that have chosen not to use their dentist for professional teeth whitening. Clients are going online and buying “Lab Direct” without the dentist visit and saving hundreds.

ProfessionalTeethWhitening.com is an online dental lab, which specializes, in providing custom-fitted bleaching trays and Hi-Intensity strength bleaching gel. The same process used by 95% of cosmetic dentists.

Bill Watson the owner, says –We never thought our small lab would grow to 25,000 nationwide clients, when we created our “Lab Direct Process” We did it just to provide a more affordable solution to professional teeth whitening. Our “Lab Direct” process is giving people another choice. Most people want whiter teeth however, many clients are refusing pay to $300 to $700 for the exact custom-fitted trays and bleaching gel that we provided online for about $99. Everyday we hear from clients that say their dentist asked them “How did their teeth get so white?

The “Lab Direct Process” is being compared to the very controversial conflicts from the contact lens industry where clients buy their contacts direct without going through the doctor and save 70%. Now the same is possible for professional teeth whitening.

When asked how the “Lab Direct Service” works Watson replied - We send the clients our professional whitening systems by courier, (the same system we provide to dentist offices). Our clients simply read the four point instructions to bite down on the two impression trays themselves. It’s incredibly easy anyone can do it without the assistance of a dental assistant or dentist. It takes 2 seconds and there is no mixing. Then these impressions are returned to our lab with our postage paid return envelope. From there we process the custom fitted bleaching for the client directly. A year supply of Hi-Intensity bleaching gel in also delivered with the system. Finally the clients have the same whitening gel and bleaching trays, as they would have received from a dentist without the office visits or the hi-cost.

By making the teeth impression themselves and returning them directly to our lab the client has replaced the doctor. We process these impressions to form a custom fitted bleaching tray made to fit the client’s teeth exactly. Then we express the custom-fitted trays back to the client’s home or office within 24 hours and they start their bleaching. The entire process takes about a week and it’s all done online. --END—


New Choice In Professional Teeth Whitening

Media Kits: FOR IMMEDIATE RELEASE                         Contact: Bill Watson                 1.817.207.8200

 New Lab Direct Process for teeth whitening

Making A Great First Impression is now affordable, convenient and easier than ever.

Dallas, Ft. Worth, TX

A National Lab – Brighter Image of Dallas/FT. Worth, TX is changing the way America is buying professional teeth whitening. Now dental lab direct with no dentist visit.  Brighter Image is a national dental lab, which specializes, in professional teeth whitening exactly like the services used by 95% of all cosmetic dentist for top models and actors.

The demand for a brighter image is booming according the American Academy of Cosmetic Dentistry, Teeth Whitening is a $600 million industry and growing 10% to 15 % a year. Speaking to Bill Watson, president of Brighter Image:  Our goal is to make professional teeth whitening affordable and convenient. So many people would like to have professionally whitened teeth but because dentist generally charge $300.00 to $600.00, the cost is just over reaching. This high cost has created an industry for over the counter whitening products that simply do not measure up to real professional results as compared to cosmetic whitening.

 Our new lab direct service replaces the need to pay a dentist for professional teeth whitening.  We are effectively eliminating the dentist as a middleman for whitening your teeth professionally. Some dentist don’t like it others are offering our lab direct process to their clients as a way of making whitening more affordable to clients.

 The Brighter Image Lab Direct Process is being compared to the very controversial conflicts in the contact lens industry where clients are now buying their contacts direct without going through the doctor and saving 70%.  Now the same is possible for professional teeth whitening.

 When Caroline Davis of Dallas, Texas wanted to have her and her daughter’s teeth professionally whitened, a dentist quoted a price of $480.00 each plus 2 dentist visits.  That is over $800.00 plus time off work for two people.  We were able to provide the same result- lab direct for just $99.00 each, with no dentist visit and we provided a better quality bleaching gel with the first year of maintenance gel as part of our service and to top it off we offer a replacement warranty in case the trays are ever lost. These features are not available at the dentist office without paying extra.

  If it were not for us offering our lab direct service Mrs. Davis would have been like many clients who just decided not to pay for the service because of cost says Watson.  Like 92% of Americans place a great value on having a winning smile but over half of all adults are dissatisfied with their teeth according to A.A.C.D.

 Watson said: One call to our dental lab @ 1.877.719.4482 is all it takes for professional teeth whitening regardless where a client lives.  Last year over 5000 clients choose us to do their professional whitening service simple because our lab direct process is proven to be the same or even better than most dentists for $100’s less and more convenient.

 Professional teeth whitening is all we do. We specialize in our 2 people for the price of 1 special offer,says Watson.

 When asked how the lab direct service works Watson replied - We send the clients our professional whitening systems by courier, the same system that we send to dentist offices. But our clients simple read the four point instructions to bite down on the two impression trays themselves.  It takes 2 seconds and there is no mixing. Then these impressions are returned to our lab with our postage paid envelope. From there we process custom fitted bleaching for the client directly. 

 By making an impression and returning it directly to our lab the client has replaced the doctor.  We process the impressions to form a custom fitted bleaching tray made to fit the client’s mouth exactly.  Again just like we would do for cosmetic dentist.  Then we express these custom fitted trays back to our client s with in 24 hours.

 Once a client understands that Professional Teeth Whitening comes down to 2 parts:

        1)       A custom fitted bleaching trays  
2)       A professional strength bleaching gel

 Then it’s easy to buy direct from our dental lab and save $100s of dollars for the exact same professional results.

 The new advance in dental science has made taking an impression so incredibly easy any one can do it without the assistance of a dental assistant or dentist.  This new impression created an affordable solution to professional Whitening…by allowing clients to buy direct from our dental lab –(that’s right most clients do not know that most dentist use dental labs just like ours to do their teeth whitening trays)

 We make the trays and the client does the bleaching.  Now there’s no reason to pay the dentist for professional whitening. Now all a client has to is make a phone call or go online for professional teeth whitening that’s affordable and convenient.


Tetracycline and Minocycline Discoloration
CHICAGO (January 23, 2001) The Academy of General Dentistry

New findings reveal how a tooth whitening procedure - typically not an option for those children with tetracycline-stained teeth - can be effective for lightening dark, intrinsic stains, with results lasting more than four and a half years, according to the Academy of General Dentistry.

"Before this study, people with tetracycline stains were considered poor candidates for nightguard vital bleaching," explains Ralph H. Leonard Jr., DDS, MPH, who has spent more than 10 years researching this topic, also known as a common tooth whitening procedure. "Until recently, crowns, veneers or internal bleaching were patients' primary cosmetic options for alleviating stains caused by tetracycline."

Tetracycline is an antibiotic that was widely used in the past primarily to treat ear infections in children. When the drug is taken during tooth formation and development, it can cause dark, intrinsic discolorations of teeth -- staining the tooth from the inside out. The teeth may be stained various shades of yellow, gray, brown or bluish-black with horizontal bands during the time in which the drug was taken.

Minocycline, a drug in the tetracycline family, is also capable of discoloring teeth. Minocycline is widely used today to treat severe acne in adolescents. Consumers, dentists and medical doctors should be aware of the possible tooth staining effects of minocycline therapy.

Patients with tetracycline stains on the lower two-thirds of the tooth (the biting edge) may see a better cosmetic result than those that have stains on the upper third of the tooth, near the gum line.

Tooth bleaching is the whitening method used to treat tetracycline stains. Stains can be lightened in many cases with extended treatment time and with minimal side effects. "Most commonly reported side effects are tooth sensitivity and gum irritation; both disappear soon after completion of the whitening," says Dr. Leonard.

Patients are fitted with custom mouth tray for application of the whitening gel. The patient will place the gel in the tray and wear the tray for four to eight hours a day or at night until a desirable cosmetic results is obtained. In many cases, it may be four to eight weeks for the desired effect to occur, but it could take six or more to obtain the result, due to extensive staining.

"This whitening method shows that tetracycline-stained teeth can be whitened successfully," reports Dr. Leonard. "Patients who participated in the study were overwhelmingly positive about the results, were glad they had participated in the study and would recommend the procedure to others."

The Academy of General Dentistry is a non-profit organization of more than 37,000 general dentists dedicated to staying up-to-date in the profession through continuing education. A general dentist is the primary care provider for patients of all ages and is responsible for the diagnosis, treatment, management and overall coordination of services related to patient's oral health needs.

 

 
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When you buy Lab Direct from us you'll receive:

Our Smile Assurance™ Commitment - At Brighter Image Dental Lab™, we are dedicated to providing you with an affordable, convenient, and hassle-free way to have your teeth professionally whitened for results that last™. Never pay for extra bleaching gel or tray replacement again.

100% Results Satisfsaction Warranty - At Brighter Image Dental Lab™, if you try our service and feel you did not get the same or better results that you would have gotten from a cosmetic dentist then you can return your custom fitted teeth bleaching trays within 30 days for a full refund. No questions asked, we want you to be confindent in trying our service first risk free.

The Highest Quality Hi-Intensity Teeth Bleaching Gel and Custom Fitted Teeth Bleaching Trays - We operate the world's largest dental lab specializing in professional teeth whitening. You'll get the same or better quality Custom Fitted Bleaching Tray and Hi-Intensity Professional strength gel your dental professional prescribes, but without the dentist visit and at discount prices, delivered to your door all over the world.

You Can Order with Confidence - As the world's Largest Teeth Whitening Lab™, we created the Lab Direct Teeth Whitening Process, we have more than 100,000 online satisfied clients with proven results. We've been online with the same phone number since 1997. We do more professional teeth whitening in a single day than over 1000 dental clinics combined which means we'll be here long after the sale.
Country Location Phone Number Website
United States Dallas, Texas 1-877-719-4483 professionalteethwhitening.com
United Kingdom London 0800-0725985 professionalteethwhitening.co.uk
Australia Frenchs Forest, NSW 800-037-584 professionalteethwhitening.com.au
Canada Toronto, Ontario 1-877-719-4483 professionalteethwhitening.ca
Mexico Coming Soon to Mexico City